That letter sowed the seed for what would be Hoople’s red brick warehouse, made from Northeastern red brick sheets of course.
I have used other materials
A slightly affronted E. L. Moore replied to Carstens a week or so latter confirming that he’d cook up some project that used Northeastern brick sheets.
April 14, 1965
H H Carstens
Editor
Publisher
Managing Editor
Treasurer
Secretary
& Train Pusher
Ramsey, N. J.
Hi Colonel . . .
Dammit it ain’t as if I’d cut my teeth on balsa and can’t get the goody taste out of my mouth . . . I have used other materials, but I like what comes easiest. Fact is, I keep a little Northeastern siding on hand for emergencies and special occasions but I’ve never tried any of their brick or fancy siding materials. As for brick paper, I wouldn’t even consider using it even if old Walther was starving. Fact is, I never figure fellows using what I use when I mention brick — I figure they gotta use something like Northeastern — or paper.
As I say I’ve never tried their brick or concrete or such like . . . iffen they’ve got some old brick they pulled down from some ancient stables I’d gladly give it a try . . . I spose I could even dirty up that jazzy new looking stuff, but it sho seems a pity. I’m willin’ to deprive myself of the pleasure of working with good ol’ kitewood (JDL: aka our friend balsa) if it’ll make you and Northeastern and your goddam readers happy. So pass your friend the word and see if they’ve got any old scraps they’ve been walking on or used in the place of corncobs. When them guys can put out some shingle stuff to match my balsa shingles (JDL: I tried his shingle making method here.) I’ll give ‘em all my business — which ain’t much.
So you’re stopping at HO instead of going to the E W S (eensy weensy stuff). Fact is, at your age you oughta be working the other way . . . you oughta be gettin’ farsighted and need to work in O gauge instead of tring HO. Me, I have four, five pair glasses, none of which cost more than two bucks, graduated from normal newspaper reading distance, right down to where I can see a nit on the end of my nose and tell has ass from his snoot. Maybe I mean a mite and not a nit.
Okey, I’ll come up with something . . . not that I know what a bascule bridge is, but I’m acquainted with the other mentions.
Time to do my spring housecleaning now. I always try to clean the joint up at least once a year, otherwise it gets like heavy walking underfoot.
{signed E. L. Moore}
To keep the Majuh in good humor I’ll try some
A month or so later E. L. Moore sends an order off to Northeastern for brick sheets and some other materials. But Moore being Moore, this isn’t some just-the-facts-ma’am order.
May 10, 1965
Northeastern Scale Models, Inc.,
Box 100 Ballard Vale, Mass.
Gentlemen:
Majuh Hoople Carstens of RMC thinks I oughta use real red brick instead of that which I make from kitewood, as he frowningly terms my use of balsa, in making models which find themselves in RMC’s pages. He claims you need the business far more than the balsa people. I told him if you’d learn to make shingles such as I can make from balsa then maybe I’d consider a changeover. I don’t suppose it’s commercially feasible to use heated dies and I dunno whether balsa could be worked with cold ones. I use an electric burning pen to produce mine and to date no commercially produced shingles I’ve seen are worth a darn. I’ll stick to my balsa.
I always keep some of your siding on hand but I’ve never tried the brick — however, to keep the Majuh in good humor I’ll try some — I’d prefer some that’d been walked on or dipped in grime but I suppose all your stuff is apple pie new. But then I guess I can dirty it up to look natural.
So, send me:
4 sheets HO red brick @ .75. 3.00
10 1/32 x 1/32 stripwood @ .02. .20
10 1/20 x 1/16 “ @ .02. .20
10 1/20 x 1/8 “ @ .03. .30
5 1/32 x 3/16 “ @ .04. .20
5 1/32 x 1/4 “ @ .06. .30
____
4.20
.50
____
Check enc.. 4.70
Please cut strip wood to 12” length — this will simplify mailing and if you don’t do it I have to do it here when I stow it away.
I thank you . . .
{signed E. L. Moore}
You’ll note that in this letter and an earlier one Mr. Moore mentions he’d like some sort of weathered brick, but if that isn’t available, he’ll do the weathering himself. Well, he could only be supplied with clean stuff, and in the article he has some detailed instructions on how to go about weathering the sheets.
Also, I find it interesting that he bought the materials for this piece of content marketing and wasn't supplied them for free by the manufacturer or RMC. Although we later find out Northeastern included some free samples along with the order.
I’ve conjured up plans for that brick warehouse
A few days after sending off his order to Northeastern, Mr. Moore lets Carstens know about his purchase, and that he has developed some plans for what will soon be known as Hoople’s warehouse in the cover letter to his manuscript for a yard blacksmith shop. And he signals in the salutation who the H Hoople in Hoople’s warehouse is really referring to.
May 16, 1965
Mistuh Majuh H. Hoople Carstens
Editor . .
Railroad Model Craftsman
Ramsey, New Joisey
Well I’ve conjured up plans for that brick warehouse and have also ordered a carload of brick and when it arrives I shall immediately begin building. And dammit, hereafter when I have occasion to mention b - a - l - s - a, I she;; do so only in a whisper, and immediately shout in parenthesis ( OR SHEETWOOD!)
Meanwhile, just to fill in time and space here’s a little gem I corralled in the Norfolk Southern yard here a week or so ago. I wunner how it remained undiscovered so long. Have never seen anything like it published so far as I can recollect. And jest notice them plugs for Northeaster ( it takes all of maybe six inches of siding) augtha keep ‘em working overtime!
Ah well, great day in the morning . . . and the evenings are pretty good too even if I am obliged to pursue a less strenuous hobby these days, as somewhere I read “A man’s age is likely to be the determining factor as to whether he will chase women or pursue a less active hobby”.
{signed E. L. Moore}
Have a merry time deleting to your heart’s content
A month or so later, model complete, Mr. Moore sent off the manuscript for Major Hoople’s Brick Warehouse to Carstens, and it was published in the Sept ’65 issue of RMC. Here’s the manuscript’s cover letter:
June 13, 1965
H. Hoople Carstens, Editor,
Railroad Model Craftsman
Ramsey, N. J.
My deah Majer . . .
My friend Bill Rau said he was all for livening up a certain article, but that Mr. Zip (Linn) (JDL: Linn Westcott at Model Railroader magazine) had a very factual mind.
So . . . if you, too, have a very factual mind, just get your blue pencil in hand and have a merry time deleting to your heart’s content. Have fun at it . . . I did. And I ain’t had nothin’ to drink since Glory Day.
{signed E. L. Moore}
P S
Mister Northeastern sent some right purty extra sample stuff in addition to what I ordered. I’ll hafta send him a pitcher. But such damned pretty prissy brick.
That blue pencil being used over at Model Railroader was deleting a lot of E. L. Moore's tall tale from his Turn Backward, O Time article about the shortline terminal yard that appeared in the January '67 issue. The Hoople warehouse article contains an extensive tall tale meandering through the entire story as well as photos that both illustrate the build and supplement the tale. No blue pencil was used on the Hoople story. So, even though a new material was used in the build, the structure of the article was classic E. L. Moore.
Thanks very much
Another month later E. L. Moore sent a thank you letter to Northeastern:
July 14, 1965
Northeastern Scale Models,
Box 100, Ballard Vale, Mass.
Gentlemen:
Received my last little order and also the generous additional sheets you added. Thanks very much. I gave “Mister Northeastern” prominent mention in my warehouse article which Major Hoople Carstens now has. Am preparing a couple of others, a yard office of red brick, and Uncle Charley’s retirement cottage of yellow brick and some flagstone and am enclosing a couple of extra photographs of these . . . so, if you’ve never seen a brick - er - er - powder room, you’re looking at one now. Furnished with both catalog and roll paper. Always heard that old adage “built like a brick - er - powder room” but never did see one, having just an ordinary clapboard sided one when I was a kid so I had to build one. Chic Sale never mentioned going in for brick — he was an old wood man.
{signed E. L. Moore}
It turns out the yard office is part of the collection, so I should work on restoring it too. Unfortunately, Uncle Charlie's retirement cottage, which was published as The Bookery, isn't in the collection and I think is lost to time. But, I had a good time building my own a few years back. That brick outhouse he's referring to is the one in the Bookery's backyard.